There are so many benefits to the use and enjoyment of new technologies – but along with these benefits comes a responsibility that Panasonic does not take lightly.
Here at Panasonic, our concern for environmental protection and sustainability dates back to our founder – Konosuke Matsushita – and his belief of putting people before products.
Today, through our eco ideas Declaration, our company pledges that we will practice prudent, sustainable use of the earth’s natural resources and the protection of our environment.
Our ‘eco ideas’ Declaration:
The Panasonic Group strives to be a Green
Innovation Company with a global perspective.
We are part of the environment
Wherever we operate around the world – New Zealand 
included – Panasonic is committed to contributing to society.
Back in the 1920s our founder, Konosuke Matsushita, explained that Panasonic, as a public institution, is “only able to exist if it receives the support of society and therefore, in turn, must contribute to society.”
That’s why we have extensive citizenship activities focusing
on three key areas: environment, community and education.
See Panasonic’s Corporate Social Responsibility Commitment (e-brochure)
See Panasonic New Zealand's Environmental Policy (pdf)
We will take the lead in the Green Revolution for
the next generation of people around the world,
beginning with Our Lifestyles:
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‘eco ideas’ for Lifestyles
We will promote lifestyles with virtually zero net CO2 emissions, throughout the world.
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‘eco ideas’ for
Business-styles
We will create and pursue a business-style that makes the best use of resources and energy.
It is our sincere hope that this commitment to protecting the environment continues to earn your trust and support – and helps create a sustainable future, in which we can all continue to enjoy the benefits of new technologies and Panasonic products.