Today concludes IFA 2013 - one of the largest annually held
consumer electronics shows in the entire world. A platform to
introduce new products and showcase the latest technologies coming
to the market, the European conference attracts a global audience
eager to see what leading companies have to offer.
Panasonic showcased its most innovative merchandise at the
conference that ran from September 6 - 11 in Berlin, covering the
whole spectrum of the company's market segments.
With a focus on the future of viewing technology - 4K - and cloud
technologies, there were plenty of new gadgets to get excited
Smart VIERA TX-65WT600 and
Toughpad 4K UT-MB5 were highlighted as industry leaders, while
concierge got everyone talking.
Digital AV had a lot to offer with award-winning cameras,
wearable camcorders and a whole range of connectable devices
cleverlly designed and easy to use.
The Panasonic Booth also featured our latest in home appliances
- an area sure to get some attention in the coming years.
Side-by-side fridge-freezers, versatile microwave ovens and nano
technology hair dryers and straighteners were just the
A Better Life, A Better World
Major themes of the Panasonic Booth centred on smart
interconnectivity between devices, eco-friendly solutions and smart
business applications - themes that will remain a common focus in
the coming years.
Panasonic not only unveiled innovative new merchandise at IFA,
but also a new brand message - A Better Life, A
Staying true to the company's core commitment to provide useful
products that improve lives, Panasonic aims to show its vision for
the company in the lead up to the 100th anniversary of
its founding in 2018.