Panasonic has been voted the most trusted brand for Heat Pumps
and Small Kitchen Appliances and the fourth most trusted brand
overall in the 2016 Reader's Digest Trusted Brand Survey.
Panasonic's range of Whitegoods also received a highly-commended
award, and for the third year running Panasonic has been
highly-commended for the Electronics (TV & Home Entertainment)
Stewart Fowler, Panasonic New Zealand's Managing Director says
that being recognised as one of the top consumer electronics brand
makes Panasonic incredibly proud of the quality, innovation and
service they are providing Kiwi homes.
"We are delighted to win awards like these because they
recognise consumer confidence. It is the customers' satisfaction
with our products that makes the Panasonic brand a success."
Now in its 16th year, the Reader's Digest Trusted Brand survey
is conducted to determine which brands New Zealanders trust and
depend on to improve their lives.
Winners are determined by the opinions of the public, gathered
by independently commissioned market research company,
Outcomes are based on survey results from a representative
sample of New Zealand adults. Participants are questioned on their
most trusted brands in 41 categories of products and services
across a broad range of industries.
To learn more about the Most Trusted methodology for determining
public opinion, visit the Reader's Digest website.
Categories & Panasonic's placement:
• Heat Pumps - Winner
• Small Kitchen Appliances - Winner
• Electronics (TV & Home Entertainment) -
• Whitegoods - Highly Commended
• Overall most trusted brand - fourth place
About Panasonic New Zealand
For almost a century, Panasonic's diverse range of products,
technology systems and services have delighted customers and
businesses in New Zealand and abroad.
Panasonic understands how products can impact people's lives and
this drives them to develop technology which is "clever made easy."
They're passionate about staying true to their brand promise and
making your everyday life better - at home, work, or on-the-go.
Recognised as one of the most trusted brands in New Zealand and
abroad, Panasonic's reputation is backed up by award-winning levels
of customer service and market-leading product innovation.
Customers can always count on Panasonic for reliability and