New Zealanders rate Panasonic their favourite brand for Heat Pumps and Small Kitchen Appliances28th July 2016     By: Panasonic Media

Panasonic has been voted the most trusted brand for Heat Pumps and Small Kitchen Appliances and the fourth most trusted brand overall in the 2016 Reader's Digest Trusted Brand Survey.

Panasonic's range of Whitegoods also received a highly-commended award, and for the third year running Panasonic has been highly-commended for the Electronics (TV & Home Entertainment) category.

Stewart Fowler, Panasonic New Zealand's Managing Director says that being recognised as one of the top consumer electronics brand makes Panasonic incredibly proud of the quality, innovation and service they are providing Kiwi homes.

"We are delighted to win awards like these because they recognise consumer confidence. It is the customers' satisfaction with our products that makes the Panasonic brand a success."

Now in its 16th year, the Reader's Digest Trusted Brand survey is conducted to determine which brands New Zealanders trust and depend on to improve their lives.

Winners are determined by the opinions of the public, gathered by independently commissioned market research company, Catalyst.

Outcomes are based on survey results from a representative sample of New Zealand adults. Participants are questioned on their most trusted brands in 41 categories of products and services across a broad range of industries.

To learn more about the Most Trusted methodology for determining public opinion, visit the Reader's Digest website.

Categories & Panasonic's placement:

•    Heat Pumps - Winner
•    Small Kitchen Appliances - Winner
•    Electronics (TV & Home Entertainment) - Highly Commended
•    Whitegoods - Highly Commended
•    Overall most trusted brand - fourth place


About Panasonic New Zealand

For almost a century, Panasonic's diverse range of products, technology systems and services have delighted customers and businesses in New Zealand and abroad.

Panasonic understands how products can impact people's lives and this drives them to develop technology which is "clever made easy." They're passionate about staying true to their brand promise and making your everyday life better - at home, work, or on-the-go.

Recognised as one of the most trusted brands in New Zealand and abroad, Panasonic's reputation is backed up by award-winning levels of customer service and market-leading product innovation. Customers can always count on Panasonic for reliability and superior quality.

Contact Panasonic NZ

To contact Panasonic New Zealand for all media enquiries:
09 272 0100

We are located at:

18 Sir Woolf Fisher Drive
Highbrook Business Park
East Tamaki

Postal address:

Private Bag 14911
Panmure, Auckland 1741