Beauden Barrett storms towards the tryline in true black
fashion, fending off poor imitations and inferior images of
himself. He slides over the line in a shower of stunning colour
claiming victory over his opponents - true black shows true colour.
Panasonic's latest TVC pairs the world's best with the world's best
as rugby's number one athlete shows off the best in television
technology in the form of Panasonic's new OLED range.
The new ad hit televisions and small screens this weekend, the
same time as the much anticipated OLED televisions began to arrive
Tuned by real filmmakers, these 4K PRO HDR TVs combine the
stunning contrast and colour of our next-gen OLED technology with
cutting-edge image processing to create the most impressive picture
quality ever. What's more, the flagship model features a razor-thin
panel, integrated Technics-tuned soundbar and seamless cable
management to elevate your home cinema experience.
The EZ1000U Series takes OLED's unique qualities and improves on
them with a powerful mix of professional-grade Panasonic TV
technologies honed over the company's 79 year history in TV
research and development, as well as Hollywood know-how. As a
result, Panasonic OLED TVs deliver picture quality to rival the
film industry's 'master' monitors, letting you enjoy images that
look almost exactly as filmmakers intended them to look.
For industry experts and film enthusiasts alike, OLED screens
represent the ultimate in picture quality. OLED's unique ability to
have each and every pixel produce its own light and colour leads to
incredibly rich, natural colours and industry-leading contrast.
Making its own light means reproducing detail in dark areas is a
particularly tough challenge as a consequence of the relatively
large jump from off (zero black) to on (above black). Through the
application of processes honed during decades of plasma screen
production, Panasonic's engineers were able to significantly
enhance the production of fine detail, especially in those
While OLED technology is renowned for its ability to deliver
'absolute black', external reflections can reduce the accuracy of
black tone reproduction. The unique Absolute Black Filter exclusive
to the Panasonic OLED TV Series, though, neutralises reflections,
resulting in far more intensely rich and accurate black shades.
Our OLEDs' stunning picture is enhanced by the very best sound,
thanks to our Dynamic Blade Speaker. This deceptively slim audio
system houses no less than 14 multiple speaker units, spanning
eight woofers, four squawkers and two tweeters, plus a quad passive
radiator to boost bass. What's more, engineers from the acclaimed
audio brand Technics were involved at every stage of the Dynamic
Blade Speaker's development, from mechanical and electrical circuit
design through to sound tuning.
High Dynamic Range (HDR) is vital for accurately revealing fine
detail in scenes that combine the darkest and brightest of content.
Meeting strict criteria concerning resolution, bit depth and colour
gamut, the TVs are fully compatible with HDR10, a compulsory
feature on UHD Blu-ray content and used by streaming services such
as Netflix. Furthermore, with compatibility for Hybrid Log Gamma
(HLG) HDR (as developed by NHK of Japan and the BBC), Panasonic
unequivocally shows its commitment to the latest technology, which
will be the bedrock of future television broadcasting.
With HDR gaining traction on 4K games consoles, Panasonic's
fastest-ever 4K HDR Gaming mode will meet the demands of the most
proficient of gaming enthusiasts. It substantially reduces input
lag to improve performance when playing 4K HDR games, especially
those with fast movement that require quick reaction times.
Piers Gordon, Visual Product Manager at Panasonic NZ says "with
our OLED TV Range we bring the greatest leap forward in TV
technology for years. Panasonic's unique experience in
self-emitting TV technologies paired with our Technics team's audio
expertise provides the best viewing experience available."
Tuned by Hollywood professionals for a truly cinematic picture,
Panasonic OLED 4K PRO HDR TVs represent the pinnacle of our
achievements in panel technology. They combine our cutting-edge
HCX2* processors with professional-quality colour management
technology (Hexa Chroma Drive Pro) and wide colour range displays
to amaze viewers with dramatic highlights and shadows, stunning
levels of detail and breath-taking colour accuracy.
The new Studio Colour HCX2* 4K processor represents the pinnacle
of Panasonic image processing. Built on colour, black level and
brightness know-how learned from our reference-quality plasma TVs
and professional broadcast equipment, plus having been tuned by a
Hollywood colourist Panasonic OLEDs deliver picture quality true to
the filmmakers' vision.
Colour reproduction is an important element in high-resolution
4K picture quality. Thanks to a wider colour coverage and
professional processing technology with 6-colour reproduction, we
have realised reference 4K picture quality that satisfies even
Hollywood movie creators. This stunning quality creates the
ultimate cinematic viewing experience for you at home.
As part of the Panasonic 'Art & Interior' concept, the
EZ1000 has been designed with a flat screen that seems to float
magically above its stand and created with dark metallic finishes
that enhance its seamless construction. The clever construction
also ensures cables are not visible, adding to the TV's elegant
look and feel. Finally, this television delivers a perfect blend of
form and function with its powerful sound system, which is
integrated tastefully into the pedestal stem. An emphasis has
firmly been placed on ensuring that the physical aesthetics of
Panasonic OLED TVs are as premium as the sound and picture quality
For more information, please visit: www.panasonic.com/nz